HOW WE
WENT FROM
FRIZZ TO FAB
HOW WE WENT
FROM FRIZZ TO FAB
Our Story
It all started in the land of endless summer where the sun blazes, the skies are bluer than your ex’s texts, and the humidity has zero chill. We’re talkin’ about the Sunshine State, baby! Paradise? Absolutely. But also? A total disaster for hair.
After years of battling the frizz forecast and cooking up countless concoctions, we finally cracked the code & SOLSHINE State of Hair was born. Our mission? To deliver that elusive, glorious good hair day no matter how wild the weather gets.
Because let’s be real if it works here (where the air is practically a steam room most times), it’ll work anywhere.
Frizz, you’ve officially been served.
ALWAYS FRIZ-FREE
Frizz isn’t one-size-fits-all & we get that. Different hair types, different climates, different stressors… endless ways your strands can misbehave. That’s why every SOLSHINE product is thoughtfully crafted to deliver real results on its own & when used together? They work in luxurious, synergistic harmony. We go deep, targeting the cuticle, cortex, and roots to strengthen, nourish, and repair from the inside out.
ZERO B.S.
No Fluff, just FACTS. Our formulas are clean, intentional, & backed by science. No fillers. No Gimmicks. No trendy distractions. Every ingredient has a purpose, a mission, and a reason to be there. And yes, we test in the toughest conditions (hello, blazing sun and sky-high humidity), because if it performs here, it performs anywhere.
PROTECT & RESTORE
Instant gratification? Yes, please. But we’re here for the long game, too. Our proprietary SOLSHIELD COMPLEX is designed to defend your hair from environmental stress think heat tools, UV rays, and all the things your strands dread. It not only protects but helps repair and smooth the cuticle, leaving your hair with a luminous shine, touchable softness, & lasting resilience.
THE HEALTHIEST HAIR
UNDER SUNNY SKIES
EXPLORE OUR PRODUCTS
